Corporate Social Responsibility – Pangea Day 10 May 2008

What is Pangea Day? Pangea Day taps the power of film to strengthen tolerance and compassion while uniting millions of people to build a better future.  In a world where people are often divided by borders, differences, and conflict, its easy to lose sight of what we all have in common.  Pangea Day seeks to overcome that – to help people see themselves in others – through the power of film. On 10 May 2008, Pangea Day sites in Cairo, Dharamsala, Kigali, London, New York City, Ramallah, Rio de Janeiro, and Tel Aviv will be videoconferenced live to produce a 4 hour programme of powerful films, visionary speakers, and uplifting music.  The programme will be broadcast live to the world through the internet, television, digital cinemas, and mobile phones. Of course, movies alone can’t change the world.  But the people who watch them can.  So following 10 May 2008, Pangea Day organisers will facilitate community-building  activities around the world by connecting inspired viewers with numerous organisations which are already doing groundbreaking work. For more information watch the short video clip below and  visit the website :-”“This is an opportunity for you to encourage friends and colleagues to participate in what should be an inspiring day, and become engaged in wider social issues afterwards.  I am trying to organise a group screening of the Pangea Day worldcast live in Birmingham.  If anyone would like to become involved and help me to do that then please contact me at: james.rock@cultivar.co.uk

Get Creative – knock a zero off your budget!

  

With maverick flair and a strategist’s disdain for accepted wisdom, globally renowned architect Jaime Lerner re-invented urban space in his native Curitaba, Brazil.  Along the way he managed to revolutionize bus transit, awaken green consciousness in a populace accustomed to litter and blight, and change the way city planners and bureaucrats world-wide conceive what’s possible within the tangled structure of the metropolitan landscape.

In his quest to revolutionize city design he constantly battled with city officials who said they couldn’t improve their cities because of budget constraints.  With elegant simplicity he suggested they think creatively about how improvements could be made that didn’t cost the earth, or get bogged down in red tape and planning.  He summarizes this philosophy by encouraging them to ” knock a zero off your budget – that forces you to think creatively”.  He goes on to suggest that knocking two zero’s off the budget makes you very creative!!  Try it some time with your design team…

In the meanwhile to see and hear Jaime speak about this I suggest you watch the following short video clip: www.ted.com/talks/view/id/213 

Cultivar Consulting helps organizations to knock zero’s off their product development budgets – contact us now to find out how!